Marketing Factsheets
Crop Contracts
Cash market contracts can provide valuable alternatives to manage crop market risk. By entering into a cash contract, the crop producer gives a commitment to deliver product while the crop user gives a commitment to accept delivery of that product, either now or at some future date. A price will be attached to the transaction before, at, or after delivery. Differing cash contracts are offered by the various buyers
download the Crop Contracts Factsheet (January 2010)
Marketing Basics
Marketing is more than just selling when product is available or cash is needed. Marketing should begin before the seed for a crop is even purchased. By realistically estimating costs of production and revenue for crop alternatives, and by considering rotations and other agronomic factors, informed seeding choices can be made.
download the Marketing Basics Factsheet (November 2009)
Canola Hedging Basics
Farm product prices change because of actual or perceived changes in supply and demand for that product. Tight supplies relative to demand usually lead to high prices. Attractive pricing opportunities often arise before crops are physically available to sell. Forward pricing at those relatively high prices can be done directly with a buyer by using a deferred delivery contract or, for those commodities with a futures market, by hedging.
download the Canola Hedging Basics Factsheet (November 2009)
Marketing Terms Defined
A handy glossary of marketing terms.
download the Marketing Terms Defined Factsheet (November 2009)